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How An Old-Fashioned Grandmother Became An Internet Superstar (with a little help from her grandson)

Editor's Note; This story has something to teach us about our antique and collectible's businesses........think about this story in new ways.


From The Boston Globe: January 30th, 2010
Two years ago, Bubbe didn’t know from a website.


‘‘I didn’t even know what an e-mail was,’’ says the 83-year-old grandmother.

But that was before she became the star of ‘‘Feed Me Bubbe,’’ her popular online kosher cooking show produced by her grandson Avrom Honig, 25, of Worcester.

Now she’s inundated with e-mail — ‘‘without exaggeration, hundreds, even thousands’’ — from fans from as far away as China and Africa who want help roasting chicken or stuffing cabbage, or to confide in her about their tsuris (troubles). She’s got a website (www.feedmebubbe.com), a frequently updated Facebook page (‘‘on the set right now working on the cholent episode’’), and an online store selling her T-shirts, aprons, even a ‘‘Feed Me Bubbe’’ ringtone (original klezmer music, composed by a fan). On Tuesday she’ll be featured on a PBS ‘‘Frontline’’ documentary, ‘‘Digital Nation,’’ which explores the impact of digital technology on people’s lives.

Read the rest of this article at: http://www.boston.com/lifestyle/food/articles/2010/01/30/kosher_coo...

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