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Promoting and Marketing Your Antiques and Collectibles Business

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Promoting and Marketing Your Antiques and Collectibles Business

Ideas, strategies, information about promoting, advertising and marketing your antique and collectibles business.

Website: http://cdiannezweig.blogspot.com/
Members: 319
Latest Activity: Nov 16

C. Dianne Zweig is the author of Hot Kitchen and Home Collectibles of the 30s, 40s, 50s and Hot Cottage Collectibles for Vintage Style Homes. You can find Dianne’s fabulous retro and vintage kitchen, home and cottage collectibles at The Collinsville Antiques Company of New Hartford, CT, a 22,000 feet antique emporium with an in-house retro café.

To read more articles by C. Dianne Zweig click on this link:
C. Dianne Zweig’s Blog Kitsch ‘n Stuff

Email me at dianne@cdiannezweig.com

Visit my website, CDianneZweig.com

Discussion Forum

E-commerce sites 4 Replies

Started by Barbara Moritz. Last reply by Dan Johnson Nov 16.

Taking Over A Shop...

Started by M. David Nov 15.

Opening an antique mall - need some opinions 5 Replies

Started by Aaron Bergman. Last reply by C. Dianne Zweig Editor's Desk Jul 30.

3 Clever Marketing Strategies to Promote Your Business

Started by C. Dianne Zweig Editor's Desk Oct 25, 2013.

Build Your Business Brand: 5 Tips for Becoming a Celebrity Expert BY SUSAN SOLOVIC

Started by C. Dianne Zweig Editor's Desk Oct 25, 2013.

10 Ways to Market Your Small Business on a Shoestring Budget Susan Solovic

Started by C. Dianne Zweig Editor's Desk Oct 25, 2013.

31 Low-Cost Ways to Promote Your Business Janet Attard

Started by C. Dianne Zweig Editor's Desk Oct 25, 2013.

New Auction Page - Has anyone else tried this? 1 Reply

Started by Stu Neal. Last reply by C H G B B May 24, 2013.

Making a Living with Antiques 3 Replies

Started by Marg Ruttan. Last reply by C H G B B May 24, 2013.

How to Use the Internet to Promote Your Business

Started by C. Dianne Zweig Editor's Desk Feb 25, 2013.

How online video helps antiques dealers tap a Super Bowl audience for pennies

Started by Craig Phillips / B & C Emporium Dec 5, 2011.

Can we break even in the Antique Bussniess......?????????? 4 Replies

Started by Undergroundantiques. Last reply by C H G B B Nov 17, 2011.

Shift Your Shopping Stresses Buying Locally This Holiday Season 1 Reply

Started by C. Dianne Zweig Editor's Desk. Last reply by Antiques in Bethania Nov 11, 2011.

Cash is no good for 2nd hand in Lousiana?? 19 Replies

Started by Craig Phillips / B & C Emporium. Last reply by Antiques in Bethania Nov 10, 2011.

Occupy Wall Street for Christmas – How antiques dealers can boost the shop local movement 1 Reply

Started by Craig Phillips / B & C Emporium. Last reply by Antiques in Bethania Nov 4, 2011.

Opening An Antique Store

Started by C. Dianne Zweig Editor's Desk Oct 26, 2011.

Blogs & twitter to promote your knowledge & business 9 Replies

Started by MyVintageGeneration. Last reply by AntoinettesWhims Oct 10, 2011.

Logo Design for Entrepreneurs: 17 Ways Your Logo Impacts Your Business

Started by C. Dianne Zweig Editor's Desk Sep 18, 2011.

Guest Column: Logo Design Tips for Merchants on eBay, Etsy and Shopify

Started by C. Dianne Zweig Editor's Desk Sep 18, 2011.

Show Us Your Price Tags: Do You Have Interesting Price tags In Your Shop?

Started by C. Dianne Zweig Editor's Desk Sep 10, 2011.

Comment Wall

Comment

You need to be a member of Promoting and Marketing Your Antiques and Collectibles Business to add comments!

Comment by C. Dianne Zweig Editor's Desk on October 25, 2013 at 9:39am
In Seth Godin’s most inspiring book, he challenges readers to find the courage to treat their work as a form of art
 
Everyone knows that Icarus’s father made him wings and told him not to fly too close to the sun; he ignored the warning and plunged to his doom. The lesson: Play it safe. Listen to the experts. It was the perfect propaganda for the industrial economy. What boss wouldn’t want empl

oyees to believe that obedience and conformity are the keys to success?
Comment by C. Dianne Zweig Editor's Desk on October 25, 2013 at 9:38am
“We’re surrounded by people who are busy getting their ducks in a row, waiting for just the right moment. . . . Getting your ducks in a row is a fine thing to do. But deciding what you are going to do with that duck is a far more important issue.”
—From the blog post "Whatcha Gonna Do with That Duck?"

Comment by C. Dianne Zweig Editor's Desk on October 25, 2013 at 9:19am

Making Marketing Work in Your Small Business

You don’t need to be a rocket scientist to be a good marketer. But neither is there a silver bullet or one-size-fits-all solution. Every small business is different — the marketing plan and tactics for a mortgage broker are entirely different from those of a computer reseller. However, the process of building a plan, sticking to it and applying the time and resources it needs is the common secret to success in marketing.

http://www.dummies.com/how-to/content/marketing-your-small-business...

Comment by Thomas McCann on August 16, 2013 at 11:29am

I can't seem to find out how to list items for sale.  Can someone direct me.  Remember, in 66 years old but make up for that by being slow. 

Comment by C. Dianne Zweig Editor's Desk on May 23, 2013 at 9:55pm
Top 10: Collectibles Sold on eBay / April Auction Results (2013)

WhatSellsBest.com, has posted it's Top 10 list of rare items sold on eBay in April. The top item, featuring a recently rediscovered Wizard of Oz character, fetched $100,075.
http://www.ecommercebytes.com/pr/?id=793488
Comment by Artorable on March 26, 2013 at 8:28pm

http://www.lexology.com/library/detail.aspx?g=e525c99c-f345-47d1-82...

In a 6-3 decision issued on March 19, 2013, the U.S. Supreme Court held that the first sale doctrine, which allows the owner of a “lawfully made” copy of a copyrighted work to freely sell it, also applies to the resale of copies lawfully made abroad. ....

Comment by Lorri Genovese on December 8, 2012 at 1:56pm

Hi Brenda  Thank you for your good wishes. Unfortunately I live in a Fl community where we really don't have much property and we are governed by HOA rules. The good thing is my house is large enough to hold the things I do find. So, as a small hobby, doing my thing on Etsy and Ebay is probably enough for now. The price I have paid for my finds are so little I really don't need to turn over anything that fast for the money. Since I prefer small pieces storage is not a problem. I think I would like the social aspect of having an outside space. I enjoy meeting  like-minded people to chat with. I wish my 24 yr old daughter was interested in vintage and antiques. She does admire the finds but really could care less about a pair of candle sticks or an art deco vase.

I hope you and yours have a wonderful, healthy happy holiday season, too!

LG

Comment by Lorri Genovese on December 8, 2012 at 10:45am

Thank you....this is why I need others opins. It's easy to get excited about having a space to sell at but I did notice most of the things I see at the antique malls have a price to reflect those costs.  I can't tell you how many items I myself have passed up because they were over priced.

Lorri

 

Comment by Lorri Genovese on December 8, 2012 at 7:32am

hello...anyone here??

I have dabbled on Ebay since 1998 back when the fees were low and a huge priority box could be sent for $2.25...25 cent confirmation  Now it doesn't seem to be worth the time or money (at least for me). I started an Etsy Store and have sold  only 3 pieces since Nov. I do try to promote both sites but it doesn't seem to work. 

A local popular antique mall has a cabinet open for $125 a month and a part of me wants to try it. ..the other part is afraid of failing :-) I do have enough good interesting pieces to fill the china cabinet she is offering.

I live in Central Fl, east coast about an hour from the Port  Canaveral, Disney and such. The small town the AM is in is a eclectic  hot little place. 

My questions is for those that have a space in the AM. How is it working for you...the pro and cons please.  Any questions I should ask the owner .

ANY help would be appreciated Thanks

Comment by The Eclectic Element on March 31, 2012 at 11:57pm

Craig, that article is so neat! I've never heard of those types of events before, but I sure hope the antique places around me will participate in something like it cause I'd be all over that :)

 

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