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I bought these steins at the Utica Club Brewery gift shop in the mid-1970s. I don't remember what they cost back then, but probably not over $20 (or I wouldn't have bought them being in my early 20s at the time). I've seen newer ones (from the 1980s) on Ebay anywhere from $30 to over $100. They were used in TV ads starting in 1959 until the mid-1960s (some of the ads can be viewed on YouTube). I have four of the characters that appeared in the TV commercials - Schultz, Dooley, Officer Suds and The Countess. All are in excellent condition - never used - like they came from the gift shop. Any idea what a REASONABLE price would be to ask if I decided to sell them? (additional details in photo captions)